Sports Industry Leaders Discuss Engaging Viewers Through Innovation

Christel Deskins

Whether through bubbles, frequent testing or outdoor workouts, sports leagues have largely adapted to the challenge of bringing sports back to viewers. Now, industry leaders are pivoting toward bringing viewers back to sports, both virtually and in-person when it is safe to do so. The final episode of Variety’s Rebooting the Entertainment Industry series, sponsored by […]

Robert Walter Brandenburg Discuss 5 Advantages Of Digital Marketing

Christel Deskins

Press release content from NewMediaWire. The AP news staff was not involved in its creation. https://apnews.com/press-release/newmediawire/f69f720a26c694cffe1e83c212e7106a Click to copy Orlando, FL – ( NewMediaWire ) – September 28, 2020 – In this day and age, you can’t think of marketing without considering digital marketing. Below, Robert Walter Brandenburg dives into […]

Industry Professionals Discuss Technology’s Role in Advertising

Christel Deskins

Media consumption has seen large-scale shifts in recent years, but not typically as rapid as the patterns created by the COVID-19 pandemic. Closed stores, theaters and businesses drove many consumers to streaming in unprecedented levels, and technology has increasingly allowed for targeted advertising. Panelists joined the Breakthrough Marketing Elite Roundtable […]

OPEC+ Meets to Discuss Stabilizing Oil Market

Christel Deskins

OPEC and its non-OPEC oil-producing allies met today to discuss production plans, as forecasts for oil demand continue to decline. As expected, the group, known as OPEC+, did not announce new production cuts at the meeting, reports CNBC.  In July, OPEC+ decided to reduce oil production by 7.7 million barrels […]